Link safety
Shorteners, phishing, and URL filters inside SMS — not MMS versus a link as channel-fit.
A Stripped Link is a Status, Not a Delivered Click
Learn why a stripped link is reported as a specific status rather than a delivered click in IOSOR. Understand how filter drops affect your SMS delivery metrics.
Shorteners, Phishing, and URL Filters in SMS
Learn how carrier URL filters and link shorteners impact SMS delivery. Understand how to bypass blocks using clean domains and JIT provisioning on IOSOR.
Link Safety vs MMS as Channel-Fit
Evaluate URL filter risks and domain reputation in SMS routing versus MMS channel mechanics. Learn how branded shorteners protect deliverability inside IOSOR.